JourneyWell × Calahan
Prepared 28 August 2026

Work samples, what we would build, and fees for Spencer Calahan.

1,194 Google reviews. 947 Instagram followers. That gap is why we wrote.

1,194Google reviews, 4.9 stars
947Instagram followers
3xYour best post beat your following
1.85MWhat a lawyer-led account can reach
Short-form

Recent client work.

Tap any clip for sound.

Long-form

Shows we produce.

YouTube, LinkedIn, Spotify.

Baton Rouge

What we found in your market.

We pulled every injury firm that matters, nationally and here, before we wrote you.

3,084 views

Culture content already works for you

Your team-prank clip did 3,084 views against 947 followers. Roughly three times your own audience, with no ad spend behind it. The format is already working. Nobody is making more of it.

1.85M followers

People follow a person, not a logo

The biggest accounts in this category are lawyers who put themselves on camera, not firms posting a logo. The largest sits at 1.85 million followers. Firm-branded accounts of the same size do a fraction of the views.

3 in one week

The format worth copying

One attorney reacts to viral clips and asks who would be liable. He put up three posts over 100,000 views in a single week. It needs no case files, no client consent and no set. Your team could film a month of it in an afternoon.

695 followers

The lane here is open

One of the larger injury firms in this market sits at 695 followers and has stopped posting. Another gets around 1,400 views a post. Consistency on its own would put you ahead of almost everyone locally.

Research board: humble-fjord-r57k.here.now

The thirteen people of Spencer Calahan Injury Lawyers, eight standing behind five seated in leather chairs, in the firm's wood-panelled conference room under the Louisiana state seal.
The team

Thirteen people. One shoot day.

Your attorneys are the most credible asset the firm owns. One morning in front of our cameras turns all of them into a month of content.

How it runs

One shoot day a month.

1

You film

Half a day. We run the prompts, you talk.

2

We produce

Editing, captions, graphics. Vertical and long-form.

3

We publish

Posted, measured, reported monthly.

Service types

What we would actually build.

Three parts. Two of them are content. The third is why the first two keep happening.

01

The lawyer podcast

A recorded show with a guest chair. Filmed at our studio, cut into episodes for YouTube and Spotify, then sliced into clips.

Almost every law firm points its content at clients. We think the more valuable room for a personal-injury firm is the one full of other attorneys. Case referrals between lawyers are a real revenue channel, and the lawyer across town who does not take your kind of case is exactly the person worth knowing.

A show is a standing reason to put that person in a chair for an hour, on the record, on your terms. The guest list becomes the referral list.

This is the slow one. It is also the one that compounds.

Hand-drawn loop diagram headed where the cases come from. An arrow runs from Your Show to Other Lawyers above the words you put them on it, and a second arrow runs back with the words they send you cases highlighted in lime. Underneath: the guest list is the referral list. Hand-drawn loop diagram headed where the cases come from. An arrow runs from Your Show to Other Lawyers above the words you put them on it, and a second arrow runs back with the words they send you cases highlighted in lime. Underneath: the guest list is the referral list.
02

Short-form video

Vertical clips, captioned, posted every week. Some pulled out of the show, some shot the same morning.

This is the top of the funnel, meaning the people who have never heard of you. Nobody hires a lawyer they met that morning. They hire the one they already recognize. So the job of a clip is not to win a case file. It is to be the reason your name is familiar on the day something goes wrong.

We do not chase a hit. One post that pops is an accident you cannot repeat. A month of posting is a habit and a year of it is an audience. The reaction format already working in this market needs no case files, no client consent and no set: one attorney, one clip on screen, one plain answer on who is liable. You have thirteen people who can do that.

It is the cheapest part to test. If a format is wrong, we know inside a month.

Hand-drawn chart headed consistency beats luck. A solid line labelled posting every week climbs steadily while a dotted grey line labelled one post that popped spikes once and then flattens. The axes read people who know you and months. Underneath: they meet you before they need you. Hand-drawn chart headed consistency beats luck. A solid line labelled posting every week climbs steadily while a dotted grey line labelled one post that popped spikes once and then flattens. The axes read people who know you and months. Underneath: they meet you before they need you.
03

The engine around them

The studio and the set, the crew, the editing, publishing to the platforms, and a monthly report on what actually ran.

Every firm we sit down with can already name the content it should be making. What stops it is never the idea. It is the hours and the hassle. So we buy those two down to a morning. What the work is worth to you and the odds it works stay yours. The time it takes and the effort it costs become ours.

Thirteen attorneys, one morning a month. Everything after that morning is our problem.

The three packages below are these same parts, bundled.

Hand-drawn equation headed what you actually buy. The payoff times odds it works, with an up arrow, sits over your time times your effort, with a down arrow. Highlighted in lime underneath: the bottom half is our job. Hand-drawn equation headed what you actually buy. The payoff times odds it works, with an up arrow, sits over your time times your effort, with a down arrow. Highlighted in lime underneath: the bottom half is our job.
Packages

What it costs.

We are the production layer. Not an ad agency, not a social media manager, and we do not build funnels. You keep your marketing. We make the work. No setup fee, ninety day initial term, month to month after that.

Short-Form Engine One shoot day a month. 10 to 30 finished vertical pieces, captions and graphics, published to the platforms that matter, monthly reporting.
$3,750/mo
Podcast and Short-FormBest fit for a firm Everything above, plus a studio podcast. Long-form builds the trust that referrals run on, and every episode is cut down into short-form so one recording feeds the whole month.
$5,500/mo
Full Production Partner Everything above, plus additional shoot days, brand and campaign film work, priority booking on the studio calendar, and quarterly planning.
$7,500/mo
Next

Reply and we'll set up a call.

Twenty minutes. We walk your first month. Not a fit, keep the plan.